The trickle-down effect: How prioritizing mental health in the workplace boosts retention and recruitment efforts 

 
In recent years, there has been a noticeable surge in the conversation surrounding mental health support in the workplace. Employee retention is a pressing concern for Canadian employers, as evidenced by statistics from Canada’s Labour Code Records indicating an average retention rate of just 3 years (2022). In fact, the impact of the pandemic has significantly shifted priorities for job seekers, with 82% of Canadians now considering mental health as important as physical health when choosing a job (Public Health Agency of Canada, 2022).  

Companies that prioritize mental health support are better able to attract and retain top talent. Companies that invest in personalized mental health care by offering distraction-free workspaces, wellness options, or flexible schedules show a genuine commitment to employee wellbeing, which is highly valued in the job market. This approach supports mental health and boosts overall workplace satisfaction and productivity. 

Here are just a few reasons why mental health support offers companies an advantage: 

1. It significantly reduces turnover rates and other associated costs. 

2. Job seekers will prioritize a company that prioritizes them.  

3. The organization’s reputation will benefit from the advocation of their employees. 

So, how can organizations effectively support mental health in the workplace? First, by offering confidential counselling services and accessible mental health resources for all employees, no matter their role or level.  

However, achieving true mental wellness requires prioritizing a work-life balance. This can be achieved by creating wellness programs that cater to physical and emotional needs. Consider hosting stress-management seminars, providing discounts for fitness classes, and organizing mindfulness sessions to support the individual at every level.  

And most importantly, conducting regular assessments to notice areas that need improvement. Ask staff what is working well, what they are struggling with, and where they could use support. This will make all the difference.  

Resources for mental health support in the workplace: 

• Mental Health Commission of Canada (MHCC): Offers guides, toolkits, and training programs.  
• Employee Assistance Programs (EAPs): Offer confidential counselling services. 
• Canadian Occupational Safety (COS) Magazine: provides articles, insights, and resources related to workplace mental health and safety. 
• Canadian Mental Health Association (CMHA): Provides resources and training programs.   

Prioritizing mental health at work is like creating a ‘trickle-down effect’ of positive outcomes. This investment in mental health support sets off a chain reaction, and once companies show they care about employees, top talent naturally gravitates toward them, and their reputation will grow. With this mindset, we can build workplaces where mental health matters and employees thrive for generations.